The
Charles
Tunnicliffe Society
Established
2005
"To
promote greater awareness of the life and work
of Charles Frederick Tunnicliffe OBE, RA 1901-1979"
Bob Martin Adverts In 1935
Bob Martin ran a tremendous advertising campaign across Britain,
with
no less than three hundred million separate advertisments printed in
lots of editions of
newspapers & magazines. The advertisements included
black & white illustrations of various
dog breeds, with the theme of 'before
and after' the use of Bob Martin's condition powders. The
advertisements
were printed in thirty or more newspapers and magazines, with
promotional
material for retailers, including posters, shop counter cards, large
showcards
and
items for shop window displays. Some of the advertisements were large,
printed on half-pages of
broadsheet newspapers. Smaller advertisements
were printed in publications such Radio
Times and John Bull.
A
half-page advert (11" x 16") from the Daily
Express.4th.
Sept. 1935.
x
A double column advertisement with newspapers and publication dates.
Examples
of single column advertisements. x
Example
of a large showcard.
Charles Tunnicliffe's illustrations were excellent wood
engravings,
with very fine detail - some of his best work, as can be seen below.